In 2025, the digital insurance sector in Vietnam is witnessing rapid growth, driven by increasing financial protection needs, the application of digital technology, and supportive government policies. The integration of information technology into the insurance sector has become an inevitable trend, enabling insurance companies to optimize their operations and enhance customer experience.

Health insurance is undergoing a significant transformation due to the explosion of digital technology. The development of Digital Insurance has revolutionized the way services are delivered, policies are managed, claims are processed, and customer experience is improved. Digitalization allows insurance companies to offer online services and mobile applications, making it easier and more convenient for customers to purchase insurance. Customers can compare and choose products based on easily accessible information, as well as manage their records and claims seamlessly. By adopting digital technology, insurance companies can save human resources, improve communication and sales efficiency, and collect and analyze data more effectively.

Digital insurance is often recognized through mobile applications and online platforms of insurance companies. In recent years, as the economy has rapidly developed, the number of middle-income individuals has increased, leading to a higher standard of living. However, alongside this progress, there has been a rise in diseases caused by unhealthy daily habits and the effects of climate change and environmental conditions. Recognizing the shift in consumer awareness, particularly regarding personal health insurance, insurance companies have increasingly adopted digital insurance trends through mobile applications, enabling customers to access and purchase insurance quickly while managing their policies via their personal mobile devices.

Customers can easily participate in insurance programs directly through apps such as Zalo or digital payment and shopping platforms that integrate insurance services, particularly personal accident insurance, hospitalization allowance insurance, travel insurance, and vehicle insurance (car/ motorbike insurance). The websites and online systems of insurance companies allow customers to access and manage their insurance program details.

Leading insurance companies will continue to collaborate with top banks to expand their insurance network through mobile applications, offering customers more choices, saving time and costs through digital platforms. At the same time, new services aimed at improving the health of insured customers will be implemented, contributing to the overall enhancement of public health.